Webinar - Diversity in Adversity: Do Multicultural Insights Still Matter?  

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  • April Webinar - Diversity in Adversity: Do Multicultural Insights Still Matter?

This webinar will look to scope the relevance of multicultural insights in the greater research landscape in Canada, US and abroad. Attendees will gain a better understanding of:

      The ROI of multicultural insights

      The types of research methods and studies being conducted to drive growth

      What sectors are more invested in drawing cultural insights and what initiatives and partnerships are growing the value of understanding and researching niche markets?

      What are the barriers to research in the multicultural insights space?

      What are the opportunities ahead as brands look to prepare for a more diverse workforce, marketplace and society with increasing urbanization but also migratory, settlement and integration trends?

Date: 15th April, Thursday

Time: 1 PM - 2 PM EST

Speakers: Shawn Verghese, Light Research Group; TBD; TBD


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