MRIA-ARIM - Pandemic Era Brand Surge

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<blockquote>Arundati Dandapani wrote:<a href="https://generation1.ca/2020/07/03/what-brands-learned-from-the-pandemic/" target="_blank">Read all about the brands that surged in the pandemic from a diverse mix of experts and watch the event recording as well at the bottom of the page.&nbsp;</a>

You will find the following topics covered:

<ul>
 <li>How does an insurance start-up launch a winning brand in the midst of the world’s most severe health crisis in decades?&nbsp;</li>

<li>How is the changing competitive landscape forcing CPG brands and retailers to adopt new partnerships and models that reach consumers directly?&nbsp;</li>

<li>What seismic behaviour shifts have defined the “COVID-19” consumer?</li>

<li>Why is cannabis so essential to retailers and consumers in the worst of times?</li>

<li>How are civic movements dealing with the disproportionate impacts of the pandemic and social unrest to surge in relevance to their most valued constituents?</li>
</ul></blockquote>

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