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CMRP-Exam Pathway

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The Exam pathway is designed for all those looking to shine the Marketing Research industry armed with confidence, competence, and the grit it takes to succeed in this full-length exam. Cross-sectoral researchers, early or mid-career professionals, global practitioners or others with varied and extensive experience are welcome and will enjoy testing their skills and competencies against our curriculum. This pathway takers sit for two sections of the exam: Part A and Part B. Part A will test candidates with short answer type questions and Part B will invite candidates to respond to a business case study and write a research proposal.

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