ABOUT US
The Marketing Research and Intelligence Association (MRIA) is a Canadian not-for-profit, member driven association representing all aspects of the market research and business intelligence industry. Mission: To advocate for integrity, professionalism and thought leadership in the diverse world of research, insights and analytics. Vision: To be the thought leader and champion for research, insights and analytics professionals in Canada, and to be a bridge between concentrations within the insights landscape. Values: Transparent: We are genuine and honest and hold ourselves accountable to the highest professional standards. Bold: We courageously pursue the best of new methods and technologies, as well as champion proven practices in market research. Adaptive: To improve with industry challenges. Goals: To demand accountability and uphold professional standards in our industry to increase public confidence in what we do. To help our members succeed in the ever-evolving insights landscape.
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Board of Directors Albert Lam, Chair - Founder, BrainVision Lee Robinson - Ex officio, MRIA Laurie Watt, Vice Chair - Principle, Watt's Write and Insight Quito Maggi - President, Mainstreet Research |